Luxury living,
built from the ground up

A ground-up multifamily and mixed-use developer creating high-quality places to live across New Jersey and New York.

Who we are

We're building the next generation of luxury rental apartments.

Grow Rich acquires well-located land and underused buildings near transit, guides them through approvals, and builds durable rental housing with street-level retail that strengthens the block.

From Bayonne and Jersey City to East Orange and West Chelsea, our pipeline includes more than 900 new luxury apartments and condominiums.

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The Seraphine, 130 Avenue F, Bayonne NJ, wood framing under construction at dusk
Our portfolio

Rooted in New Jersey.
Built for what's next.

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The Seraphine

The Seraphine

A 197-residence luxury rental community with a courtyard pool, rooftop lounge with Manhattan skyline views and structured parking, minutes from New York City.

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Location
Bayonne, NJ
Type
Mixed-Use
Size
197 Units
The Standard

The Standard

A 12-story, 250-residence luxury high-rise on Avenue E with a rooftop deck, outdoor pool and a full resort-style amenity program.

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Location
Bayonne, NJ
Type
Mixed-Use
Size
250 Units
Prospect Point

Prospect Point

A single transit-oriented residential building with ground-floor retail, directly across from Brick Church Station with a one-seat ride to Penn Station New York.

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Location
East Orange, NJ
Type
Mixed-Use
Size
250± Units
Harmony West

Harmony West

A six-story, ground-up mixed-use building on West Side Avenue with new rental residences above 8,800 square feet of street-level retail.

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Location
Jersey City, NJ
Type
Mixed-Use
Size
69 Units
Bergen Square

Bergen Square

A five-story residential and commercial development with 130 rental units in Jersey City's West Bergen neighborhood.

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Location
Jersey City, NJ
Type
Mixed-Use
Size
130 Units
9Projects
900+Residences
600K+Square Feet
2States
Our approach

Multifamily first.
Retail where it counts.

We focus on one thing: well-designed rental communities in transit-served neighborhoods, anchored by ground-floor retail that serves residents and the surrounding street.

Brokers & Lenders

Prospect Point, East Orange NJ
Now
Leasing

Now leasing at The Seraphine in Bayonne. More luxury rentals coming soon.

Leasing Inquiries